Task 1: developers and publishers

Research the following game developers/publishers:

Rockstar Games
Background: Founded in 1998 based in New York City
Owner/founder: Terry Donovan
Most successful games: GTA (grand theft auto)
Interesting fact about the institution: On GTA V, Rockstar games spent a sum of 300 million dollars and received it all back only on pre-sales. 

EA (Electronic Arts)
Background: Founded in 1982 based in Redwood city
Owner/founder: Trip Hawkins
Most successful games: The Sims
Interesting fact about the institution: Their most successful game (The Sims) is the worlds most successful pc game ever and they have been awarded 5 different Guinness world records.

Zynga
Background: Founded in 2007 and based in San Francisco
Owner/founder: Mark Pincus
Most successful games: Farmville
Interesting fact about the institution: Zynga is named after the found (Mark Pincus') dog.

Nintendo
Background: Founded in 1889 based in Kyoto Japan
Owner/founder: Fusajiro Yamauchi (founder) & Saturu Iwata (Global President)
Most successful games: Mario
Interesting fact about the institution: 4 of the top 10 selling games is Produced and Developed by Nintendo.

Sony Computer Entertainment
Background: Founded 1993 and based in Tokyo Japan
Owner/founder: Andrew House
Most successful games: Tekken

TASK 

1. What do the letters stand for? (Clue: look at the very bottom of the website) Wieden and Kennedy 
2. What brands have W+K Amsterdam advertised?New jersey 
3. In your opinion, what is the most creative campaign on their website?The legendary campaign  because it has the history behind W+K Amsterdam which is very interesting talks alot about the past history over coming in years. 
4. What videogame campaigns have they created? FIfa 14 
5. What additional information can you find out about the FIFA14 advertising campaign? There's going to be a World Cup in brazil and millions of other games occuring. 

Rokkan

1. How long has the Rokkan advertising agency been around for? Since 2000
2. Where is Rokkan based?Heineken
3. What brands have Rokkan advertised?Canon Cinema EOS
4. Why was Rokkan's campaign for the videogame 'Dishonored' so successful? They have such a catchy small name and took it into the most talked about games as it has variety of different campaigns and games talked about  
5. Who was the publisher for 'Dishonored'?Bethesda softworks

1. What is PEGI and where is PEGI based?
2. How does PEGI rate games?
3. What are the age classifications used by PEGI?
4. What are the seven aspects that PEGI look for when giving a game a rating (e.g. violence)?
5. What is PEGI online? What does PEGI online regulate?